Japanese company Mandom‘s philosophy is to offer a comfortable lifestyle through its health and beauty ranges. Mandom has several successful beauty brands under its umbrella. Gatsby, its flagship men’s grooming brand launched in 1978, and Lucido-l, its women’s counterpart created in 1993.

LUCIDO-L caters to the needs of every woman, from creating fashionable hairstyles in line with trends, to haircare that helps nourish and repair hair, making hair soft, silky and lustrous, with best-selling Argan Oil Series consisting of products from the in-bath to out-bath range.

Since its launch in 1991 in Japan, the brand prides itself on its innovative technology and continues to seek reliable quality and novelty.